National Sports & Events Marketing

The CE Group specializes in all fanfare and festivities surrounding large-scale sporting events on behalf of organizations, teams and sponsors. We infuse entertainment value with sports accomplishments to develop a unified concept and theme, which delivers best results and cost-effective opportunities.

Branding & Positioning

  • Brand positioning & product integration within a sports event framework

  • Aligning overarching goals with event marketing objectives through strategic planning

event operations

  • Ticket issuing & management (quality, quantity, allocation process)
  • Planning designed with understanding of cultural constraints
  • Leveraging the event to effectively reach target audiences
  • Knowledgeable of single sport vs. multi-sport operational impact

teams & athletes

  • National/international promotion &
    product management
  • Athletes & sporting events positioning to promote business in non-related industries

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