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Casa San Antonio @ SXSW

Services Provided: Event & Production Management

Casa San Antonio Houses itself in Austin for SXSW

Using modern marketing tactics such as free yoga, a taco showdown, cybersecurity parties and panelist discussions, Casa San Antonio created an opportunity for young, professional SXSW-goers to get a glimpse of San Antonio to live, work and play!

  • Created a San Antonio cultural embassy in the heart of downtown Austin (on 6th street!)
  • Worked with the venue to create a menu full of San Antonio favorites
  • Free yoga, breakfast tacos, tiff’s treats, coffee, lunch, beer, wine, smart barre, the list goes on!
  • 3,200 visitors with over 30 activities in 3 days
  • More than 300 breakfast tacos served in one day
  • Over 20,000 people walking by and seeing large scale banners created by CEG
     

"Choose San Antonio selected The CE Group to execute the City of San Antonio's inaugural event series at SXSW Interactive 2016 and we couldn't be more pleased. The entire team at CE Group's professionalism, creativity, flexibility, ...MoreChoose San Antonio selected The CE Group to execute the City of San Antonio's inaugural event series at SXSW Interactive 2016 and we couldn't be more pleased. The entire team at CE Group's professionalism, creativity, flexibility, organizational skills and can-do attitudes made this the best large-scale event I've had the pleasure of being involved with. Our team now calls The CE Group "CE Great"!" - Kylene Helduser (Assistant Director , Choose SA)